Ethan Allen has introduced Uptown, a home furnishings line that reinterprets time-honored forms in fresh, exciting ways. It's a look that's filled with Hollywood Regency and art deco influences designed to deliver modern, affordable luxury.
"Uptown is a timeless look reimagined for the 21st century," explains Farooq Kathwari, Chairman, President and CEO of Ethan Allen Interiors Inc. "It's built on the details that set Ethan Allen apart: hand-tailored upholstery, hand-applied decorative veneers and finishes, and artisan-crafted decorative accents. And of course, it's created with superior craftsmanship and environmental sustainability in mind."
Uptown defines attainable glamour with beautiful Indonesian mahogany wood furnishings, many finished with hand-applied sapele veneers for a one-of-a-kind look. It features satiny textiles in neutral and blush tones, complemented by bold colors, like smoky rose and eucalyptus, and accents like faux fur, metallic threads, and beads. A beautiful champagne brass finish, created exclusively for Uptown, adds refinement at extraordinary value.
This new take on traditional can be seen in many pieces, from the clean-lined Andover bed, available in low-profile and four-poster frames, with the option of a beautifully upholstered headboard; to the stunning Octavia coffee table, which offers a gleaming finish, touches of champagne brass, and plenty of open storage and surface space.
The Powell dressers, night table, and chest, which feature hand-applied champagne brass accents, add elegant yet affordable discreet, enclosed storage. Pieces like the Evansview dining table, with its stunning curved base finished in champagne brass; and Anderson, a clean-lined tuxedo sofa customizable with hundreds of fabrics and leathers as well as hand-upholstered touches, come together to complete the Uptown look.
As one of the world's leading interior design brands, Ethan Allen envisions Uptown not just as a series of products, but as a lifestyle that clients can easily create on their own or with free help from Ethan Allen designers—in Design Centers, in their homes, and, in the U.S., online via live chat. Uptown is available both in Ethan Allen Design Centers and at ethanallen.com.
Uptown is also featured in the latest flight of Ethan Allen's national ad campaign, "Details." From manufacturing to logistics to the Design Center floor; from service to the stitching on a sofa to the finish on a well-crafted coffee table; every detail matters in the art of making home.
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